July 13, 2007; 08:13 AM IQServices.com, a leading provider of ecommerce/customer relationship solutions, announced the availability today of its Xtreme Locator Joomla component, a dealer locator extension that brings the company's low cost, value-added locator service to the popular, open source Joomla content management system.
"Joomla CMS is an ideal solution for many smaller retailers,
manufacturers, restaurateurs and distributors who have limited budgets,
yet want a robust, market-ready presence online," said William
Tremaine, Sales Director of IQServices.com.
"Our new Xtreme Locator component allows these businesses to integrate
both basic and advanced dealer locator features into their existing and
future Joomla websites."
A recent study conducted by the online market research company, J.C.
Williams Group, found dealer locator functions to be the top
decision-making tool consumers use when visiting e-retailers' web
sites. The study, "Transforming the Multi-channel Shopper," found that
such basic tools are essential to providing a positive online shopping
experience.
"Our current customers find this to be true", says Tremaine, "And there are two things that make the Xtreme Locator component especially powerful for Joomla users—its simple, three-click integration and its value-added feature set."
According to Tremaine, Joomla webmasters can install and configure the
component far more easily than any competing product and then, within a
few minutes, begin to work with its more advanced features such as
audio message integration, IVR (Interactive Voice Recognition), and
geographic mapping functions that simply aren't found in competing
products.
"And the real secret weapon," Tremaine continues, "lies in the product's marketing and data mining capabilities."
Tremaine explains how Xtreme Locator's statistical feature set opens
new territory for marketers hungry for quality customer data. He
demonstrates how website owners can plot areas of high geographic
demand and then use that data to determine the locations for future
stores. He then demonstrates how marketers are able to develop valuable
customer profiles by combining geographic data and U.S. Census
information, such as household income and family size.
"It's really an extremely sophisticated tool for servicing customers
and at the same time, making use of the data they provide. There are
scores of ways this tool can be used. You won't find other dealer
locators that can be used at such a high level and for so many
different purposes. "
Tremaine goes on to point out one feature that's of particular concern
to the Joomla community itself—the component's GNU Open Source
compliance. "We understand the important concerns within the Joomla
community regarding the integration of commercial code into Joomla's
Open Source architecture. We know that the Core Team wants to keep
Joomla open source 'pure.' We believe that a hosted application such as
Xtreme Locator provides
a workable solution to this problem. Although there is a charge for the
service, the component itself is totally GPL and provided completely
free of charge."
The Xtreme Locator Joomla Component is offered as a free Joomla download from the IQServices.com website. Users can try the service free for 30 days and subscribe for as little as $12.00 per month.
Download the component at:
http://www.iqservices.com/xlocator/joomla.html.
About IQServices.com
IQServices.com is a professional service and programming group that
specializes in high-availability, high-performance web hosting.
Established in 1996, the company has written programs based on the
Java, PHP, and .NET platforms and offers web-based ecommerce
applications that include Xtreme Shop Ecommerce.NET and Xtreme Locator,
a store/dealer locator service.
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