AgentArts, Inc. Releases Social Circles Product; Enables Range of Social Recommendation Features for Online and Mobile Entertainment Services

February 26, 2007; 04:20 AM
AgentArts Inc. (www.agentarts.com), a leading provider of recommendation and personalization solutions for entertainment content, today announced the release of a new product which allows mobile and online entertainment services to quickly deploy a range of powerful social recommendation features. Social recommendations provide a compelling way for consumers to discover valued content via new and existing social connections.

The AgentArts Social Circles product allows consumers to create and maintain public identities, browse people with similar content interests, build and manage buddy lists, and browse the activity of those bellwether customers who consistently purchase popular content before it becomes popular. Social Circles builds upon AgentArts’ patented content recommendation system which creates relationships between items and between consumers based on their real-time or historic content interests and buying behavior.

"Social recommendations are a powerful content discovery and service retention tool and our Social Circles product allows our partners to offer these features quickly and painlessly," said AgentArts CEO Andrew Coates. "We look forward to working with our partners to provide them with even more tools and features which help drive storefront sales conversion and customer retention rates."

About AgentArts, Inc.

AgentArts is a leading provider of recommendation and personalization solutions for music, video, games and mobile entertainment. AgentArts offers a range of recommendation, personalization, datamining and community recommendation products to help our clients deliver a more effective and targeted entertainment experience to their customers. AgentArts clients include Infospace Mobile, Verizon Wireless, Ag Interactive, Telstra Big Pond, Telstra Mobile, MoConDi, Unipier, 3 Italy, and Legion Interactive. AgentArts holds full USPTO patents for profile-based recommendations (US Patent 6,438,579) and content relationship generation (US Patent 6,763,354). The company was founded in January 1999, and has offices in San Francisco, California, Washington, DC, and Melbourne, Australia.