September 1, 2006; 04:58 AM IP-telephony market faces the grand problem connected with provision of
well-organized traffic trading process. New generation VoIP exchange
software is expected to solve the problem.
VoIP market trends
IP telephony is a relatively new kind of telecommunication activity. It
has emerged in 90s and has been succeeding in competing with
traditional kinds of voice-to-voice communication. Still the
intermediaries keep under the market’s development with their high
tariffs and limited capabilities. That leads to increase of the
service’s cost for final customers and decrease number of available
routes. As a result, profits of both sellers (terminators) and buyers
(originators) fall down.
According to industry experts, IP telephony market tends to eliminating
of intermediaries which may lead to price-cutting for customers.
VoIP Exchanges vs Clearing houses
Till recently clearing houses have been the most popular intermediaries
in VoIP traffic trading. However, even though they assume the lion’s
share of trading job and spare the exchange participants most routine
troubles, clearing houses have a number of grave disadvantages and run
the gauntlet. Having bought traffic from a terminator they are able to
sell it for much higher price. Opponents of clearing houses argue that
clearing house is just the effective money-making scheme generating a
questionable value.
IP Telephony Exchange is a new model of traffic exchange. It is already
employed in the USA and Western Europe but is not so wide-spread yet.
De facto VoIP Exchange is an online marketplace for traffic trading
with a clear market pricing basis. The model is targeted to providing
more freedom to terminators and originators therefore it is gaining
popularity worldwide.
New Generation Software
This gradation from intermediary to close co-operation provides that IP
telephony market success is becoming dependant on VoIP exchange
software developers. VoIP exchange software must meet a number of
requirements including every aspect of operation, such as high-quality
connection, failure-free compliance of equipment of any manufacturer,
online statistics, etc. The automation of the process is another vital
issue. Despite the claimed automation, the majority of online
marketplaces are managed manually now.
New generation VoIP exchange software is expected to solve the numerous
problems of IP telephony market participants. Technopark Corp.’s new
product is a brand new solution. The VoIP platform development project
has been launched in August 2006.
Dynamical routing will be the main innovation. Dynamical routing is an
ability to switch to better-quality channel automatically. In so doing
the system is planned to select a channel with the same capabilities
and price. Dynamical routing may improve connection quality without
increasing cost of a call. No VoIP exchange has provided such
opportunity until now.
The project is also aimed to enable processing the requests for
origination/termination of connections through H.323 and SIP protocols
and provide a number of new useful functions as well as those already
implemented by other exchanges. The software will enable overall
control over origination and termination session process, access to
detailed statistics reports for each session, supervision over service
quality, advising operators on the choice of appropriate equipment,
etc. The TechnoPark Corp.’s VoIP Exchange Platform is also planned to
have integrated billing system.
Final testing and product release are scheduled for October 2006. The product will be introduced at the USA market.
About the Company
TechnoPark Corp. is an outsourcing software development and web design
company. The headquarters is located in the USA, Naples, Florida. More
details about TechnoPark Corp., its focus industries and expertise are
available at corporate website http://www.technoparkcorp.com
http://www.technoparkcorp.com
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