Solid Cactus Adds Search Marketing & Affiliate Program Management to Product Offering

August 11, 2006; 05:46 AM

Solid Cactus (http://www.solidcactus.com/), a Wilkes-Barre, PA-based website design and development company, announced the addition of Search Marketing and Affiliate Program Management to its growing list of product offerings.

The company's search marketing program is designed to enhance the search engine listings and rankings of online merchants through organic search engine optimization (SEO) and paid search (pay-per-click or PPC) management. As part of the product launch, Solid Cactus Search Marketing team members went through an extensive training period and the company itself has been accepted as a "Google Qualified Company."

Merchants looking to expand their reach on the web can now choose Solid Cactus to manage their affiliate marketing program and affiliate recruitment efforts. Through affiliate marketing, merchants are able to develop relationships with website owners who place ads for the merchant in return for a percentage of sales the ads generate.

These two new product offerings come a month after Solid Cactus launched Call Center Services. "We're quickly becoming a full-service e-commerce provider by offering an entire suite of products and services that all online merchants need to be successful," commented Scott Sanfilippo, co-founder and COO. "I like to call it, 'e-commerce from soup to nuts.' We build your store, market it, manage your backend, even take your customer service calls; all the store owner needs to do is concentrate on running the business end of things."

About Solid Cactus, Inc.

Headquartered in Wilkes-Barre, PA, Solid Cactus, Inc. (http://www.solidcactus.com/) serves a growing base of medium- to large-size business customers with a full array of web design and e-commerce solutions using the Yahoo! Merchant Solutions (http://smallbusiness.yahoo.com/) platform. Additionally, the company offers Search Engine Marketing, Pay-Per-Click Management, Affiliate Program Management, and Call Center Services.