August 8, 2006; 03:47 AM
Caramellounge (www.caramellounge.com)
is a newly formed social networking Web site developed by two Nigerian
twenty-something year olds, Folabi Ogunkoya and Lawrence Bassey-Oden.
They are the latest in the list of young Web entrepreneurs starting
Internet ventures. With a little web design knowledge and experience
the concept of Caramellounge.com was born.
Caramellounge.com is a social network for Africans, Caribbeans,
African-Americans and anyone interested in Afro-Caribbean culture, with
a growing member base from Nigeria, Ghana and Jamaica.
Ogunkoya and Bassey-Oden created Caramellounge.com while completing
their final year exams at Imperial College London. They hope their Web
site brings a new era of Young Afro-Caribbean entrepreneurs to where
big companies and already successful business people are.
“Unlike other sites, which are mainly African-American, this one caters
to everyone from every country and really aims to put the people of
Africa & the Caribbeans on the map of the world,” said Ogunkoya.
Caramellounge.com plans to be the next big Web property following the
successful sale of Internet giant MySpace.com. The site continues to
generate membership and its community is fast growing.
The site’s user-friendly layout now hosts a forum area and group
sections in addition to the events area where promoters can promote
their events free plus a music artist management that is still in beta
testing phase. Many new features allow members to be in touch more
easily with a member they wish to meet or chat with instantly.
The site also features a unique degree of separation system, where
users can select to only be seen by their friends or friends of friends
and really give that since of privacy if needed.
Caramel Lounge is good news for advertisers who are always looking for a more targeted audience to market products to.
About Caramellounge.com:
Ogunkoya and Bassey-Oden started Caramellounge.com out of necessity to
fill a void in the social networking market. Although many sites landed
in the market by the day, none came with the intention of catering to
the African and Caribbean people. Sites that did were simply dating
scripts and did not venture into the developing new tools to aid online
communication.