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TMone Announces Broadband Marketing Database
WebKnowHow Iowa based TMone (http://www.tmone.com/),
a telesales and database marketing firm announced licensing
availability of its proprietary Broadband Marketing Database. TMone
will make the database available for direct mail marketing use. TMone’s
telesales division will maintain exclusivity regarding the use of the
database’ telephone numbers. TMone, who has acquired new subscribers
for leading companies such as 8x8 / Packet8 and Cordia continues to execute telesales on behalf of companies wishing to utilize the database in that manner. "Increased consumer awareness of VoIP (voice over internet protocol) and our ability to appropriately target prospects utilizing our database has significantly lowered subscriber acquisition costs for our clients." Said Ethan Z. Davis, Director of Marketing. The multi-sourced TMone database is enhanced with demographic and lifestyle information. The information within the database is overlaid with traditional databases to enable multiple selection options. As with all TMone databases, the Broadband Marketing Database is regularly passed through intensive hygiene processes and can be suppressed against or appended to current customer and prospect files. This allows the licensee to generate records under a net name scenario. To maintain high deliverability the database is scrubbed against the NCOA (national change of address) database provided by the USPS (United States Postal Service). Due to the dynamic nature of this burgeoning market the total marketing universe available to clients is constantly expanding. Other strategic telecom databases from TMone include dial up subscribers, SOHO (small office home office) businesses, VARs (value added resellers) -- consultants -- system integrators -- agents, and general internet and infomercial responders. |
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