RSS is Killing Blogging

Since RSS feed readers became popular, only the highest volume blogs get personal syndication in feed agregators. Small bloggers are getting no RSS Traffic and and no RSS Love. RSS is Killing Blogging.

By Jonathan Goldman
WebKnowHow Contributing Author
Monday, October 23, 2006; 01:31 AM

Before RSS, web surfers could just browse and google for news, opinions, and hacks. Since RSS feed readers became popular, only the highest volume blogs get personal syndication in feed agregators like netvibes and pageflakes. Small bloggers are getting no RSS Traffic and minimal search-browsing traffic. RSS is Killing Bloggers, so bloggers ask, "what can be done for us underdogs?"

Chang Kyu, Developer of znitch.com

Jason Calacanis of AOL and Engadget.com once stated that a secret of successful blogging is "fresh and frequent blog postings." So readers subscribe to only the most frequently updated and well known blogss RSS Feeds leaving for-the-love-of-journalism-bloggers "under the syndication radar." Simply due to low posting volume, the vast majority of part-time for-the-love-of-journalism-bloggers get little to no readership.

World famous bloggers Om Malik, Matt Cutts, Cory Doctorow, Kevin Rose and Jason Calacanis have successfully dominated blogging in a few short months. They leave thousands of industry insiders' blogs with valuable "ear to the ground" perspectives and news in the dark. The founders of ZNITCH.com made it their mission to level the playing field and expose non-celebrity bloggers using what they call, "the opposite of RSS."

RSS streams blog and xml content to a user's personal home page. SSR (Super Simple Reminders), makes content flooding unnecessary. Instead of being innundated with a high volume of personally irrelevant posts from a handful of your favorite blogs, SSR cherry picks content for you to read from an infinite number of blogs.

Larger blogs may not embrace the technology simply because ZNITCH.com may actually reduce recurring traffic. Readers of larger blogs visit several times a day in hopes of occasionally finding relevant and engaging content. This recurring visit effect is what drives advertising dollars for larger blogs.

ZNITCH would alert the user to return to a blog or website if and only if new content matching their search criteria was posted - eliminating casual browsing altogether. But for the smaller blog, a blog post alert system would do precisely the opposite - the ZNITCH effect would increase traffic. via http://znitch.com