CinemaNow and Fox Entertainment Group Partner to Offer Download-To-Own DRM'd Movies

WebKnowHow
Tuesday, June 13, 2006; 01:59 AM

CinemaNow, Internet provider of on-demand movies, signed a licensing agreement with Fox Entertainment Group (FEG) to offer select movies and television content on a download-to-own basis through its Web site (www.cinemanow.com). In addition to movies from Twentieth Century Fox, television content from Fox Broadcasting Co., FX, FUEL TV, SPEED, and the Twentieth Century Fox television library will be available for download-to-own.

This is the first time CinemaNow will offer content from multiple television networks on its service.

CinemaNow customers will be able to choose from a wide selection of Twentieth Century Fox movies, increasing the site's ever-expanding library of content that can be securely downloaded for permanent retention. Television product will be available beginning in July.

"We are thrilled to have the Fox family of movies and TV shows available on CinemaNow for download-to-own," said Bruce Eisen, President of CinemaNow. "The addition of Fox to our roster of content partners is an important step for us, adding depth and strength to our customer offering."

Movies initially offered on a download-to-own basis will include recent hits such as "The Ringer" and "Cheaper By The Dozen 2". Television content initially offered on a download-to-own basis will include hit shows such as the first season of "24", "Buffy the Vampire Slayer", "Firefly" and "Lost in Space". In addition, the deal will include FX's "It's Always Sunny In Philadelphia", FUEL TV'S "First Hand", and SPEED's "Pinks". New Fox movie releases, catalog favorites, and older titles will be available for prices ranging from $9.95 to $19.95, while television shows will be available for purchase at $1.99 per episode.

"Our goal is to accommodate our customers wherever they are, and CinemaNow is helping us to do just that," said Peter Levinsohn, President, Fox Digital Media. "Making our content available across a variety of platforms ensures that we'll engage new audiences as well."

Customers can purchase and download a legal, permanent copy of a Twentieth Century Fox movie or Fox television show for unlimited playback on up to three Microsoft Windows Media-compatible devices, utilizing Microsoft's Digital Rights Management technology.