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Your Web Designer Is Not the Boss - You Are

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Itay Paz
November 22, 2006


Itay Paz
Itay Paz is the founder of Internet Marketing Hype, an online newsletter that discusses the insights and excitement of today's internet marketing including: affiliate marketing, advertising, conferences, seminars, workshops, ebooks and other information products. Itay Paz is now sharing his knowledge with other Internet Marketers through his new Internet Marketing Hype Ezine. Itay’s online magazine will provide you with exceptional insights of Internet Marketing in a simple and easy way. Sign up for Itay Paz’s Internet Marketing Hype Ezine by visiting his website at http://www.internetmarketinghype.com.
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A web designer shouldn’t tell you how to run your business. You need to make sure you find the right designer who understands what you want and can achieve your aim exactly as you want it.

Web designers are experts at constructing and managing websites and can be a great asset to your online business. That being said, there are some webpage designers out there who can get carried away and will try to design a website they way they want it, and not the way their employer asked them.

To ensure you don’t end up with a bossy designer, the following is a basic guideline you can follow to find the right web designer:

Know what you want for your website – How do you want your website to be laid out? Will you be using pictures or other graphics? What do you think would appeal most to the audience you are targeting your product or service to? The last thing you want to do is to seek out a web designer and not have any idea how you want to build your website. This is how you can lose control over your project and be lured into using someone else’s ideas.

Recommendations – if you have friends or colleagues who have used web designers, ask them for a recommendation.

Check out the designer’s portfolio – Once you find a web designer you are interested in, be sure to check out their portfolio to see previous work they’ve done. This will help you decide if you think their work is similar to what you had in mind for your own website.

Discuss your project – if you like a designer’s work, tell them about the project you would like to create. The designer should have plenty of questions for you. During this time you can get a feel for their personality and vision, and see if it will mesh with yours.

Request a quote – Although web designers may not be able to tell you the exact amount a project will cost, they should be able to estimate a probable cost based on the project description you have provided. A webpage designer doesn’t come cheap, so be prepared for a high price. If for any reason you find the cost is more than you are willing to pay, check out other designers and find out what their quotes are. This will help you determine who you should go with, or maybe to consider designing your website yourself if you simply can’t afford it yet.

Routinely meet with the designer – make sure you schedule appointments with the web designer to make certain everything is going according to plan. Your website designer should have no problem meeting your requests or making changes, as long as you are not making unreasonable demands (IE asking them to re-work entire pages without additional pay because you’ve suddenly changed your mind).

Remember, you have total control over the design of your webpage, regardless of what your web designer may think. You are desiging your page with your customers in mind. Don’t let a website designer boss you around; even if they are an expert in their field. The bottom line is it’s your website.


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