Gigya Delivers Wildfire for Facebook Platform

June 15, 2007; 05:17 AM
Gigya, the leading provider of social-sharing tools, announced today that Wildfire, a free tool for content Web sites that enables one-click posting to social networks and blogs, is now compatible with the new Facebook Platform, which enables developers to build social applications for Facebook.

By developing a dedicated application on the Facebook platform, Gigya will save content developers and widget providers significant time and resources. With a single click, visitors can post videos, slide shows, music, games or widgets directly to Facebook without ever leaving the content provider's Web site. In addition to Facebook, Wildfire also enables quick posts to the top 10 social networks, including MySpace, Blogger and Friendster.

"The new Facebook ecosystem is great news for the content and widget market, but the platform itself is complicated," says Eyal Magen, chief executive officer of Gigya. "By doing the conversion necessary to deliver a seamless Facebook solution, we have answered a pressing need by our partners. They are now able to distribute their content to Facebook's 24 million users quickly and easily without making modifications to their existing content or widgets."

To get the Facebook-compatible Wildfire tool, developers can sign up at www.gigya.com/wildfire. With just one line of code, Gigya's content distribution tool can be up and running in 30 minutes, and is fully customizable. The company also provides an option for Web sites that have already developed a Facebook application.

About Gigya
Gigya develops social-sharing tools that help users distribute content and simplify the sharing process. Wildfire is a free tool that boosts the sharing and posting of website content via social networks & blogs. Without leaving a website, users can one-click post directly into their profile or blog, increasing distribution of content and length of user session. Gigya Wildfire partners include Bolt, Metacafe, Snapvine, pYzam and many others. To learn more about Gigya Wildfire and get started, go to www.gigya.com/wildfire. Gigya is funded by Benchmark Capital and First Round Capital.